KIKKE DI KASANOVA
Concept, Interior design e Corporate graphic design
Layout, exhibition criteria and product communication are in line with the particular needs and disposition of people passing by in a railway station, who are less relaxed and have less time than in normal shopping.
Hence a linear layout, with all-horizontal exposure, a very direct and effective communication at eye level that uses a language similar to that of public spaces, with graphic symbols, monitors and light signals.
Galleria Commerciale Ipogea - Garibaldi Station, Naples